This session is designed to help you overcome imposter syndrome, a feeling of self-doubt and inadequacy that can hinder your ability to create authentic content on social media. By addressing ...

Who gets to be social on social media? And why does that matter? 22% of people in Canada live with disabilities. Social media accessibility is not only important as an ...

Believe it or not, Facebook and Instagram ads are still working in 2023 and continue to amplify organic success and skyrocket growth for many businesses... when done well. Ads can ...

Social media isn't just about posting consistently about your company, it's about making meaningful connections and sparking conversations with your customers. You could cross your fingers and hope that people ...

Want to differentiate your social media content while increasing your brand recognition? It is easy to be overwhelmed by the overcrowded social media world. Learning new skills can be very ...

Social Media teams shouldn't fear the podcast wave, they should ride it! Marketers were already working hard, keeping up with emerging platforms and constant algorithm tweaks. And then podcasts blew ...

Learn how to communicate and express value through your videos more effectively. You will also gain insights into how storytelling can elicit emotional responses from your audience and how persuasive ...

Discover how a Consistent Content Plan helps you create LESS marketing content that does MORE for your business! Kathy will help you uplevel your social media content strategy with a ...

Small business owners are now expected to show up in their reels and stories but the thought of getting on-camera every day is... yikes! Through her 20 years spent as ...

In today's rapidly evolving digital landscape, your organization's online presence is more crucial than ever. Social media is leveraged to connect, share, and build trust with customers and users. However, ...

The list seems endless in terms of what you have to put online to get the attention of your ideal audience. Butt... what the hell should you actually spend time ...

As a small business owner, it's important to stay ahead of the curve when it comes to marketing. With the rise of language generators like Chat GPT, you may be ...

For businesses, the largest social network for professionals, LinkedIn, can be an effective way to find new clients, network with other professionals in your field, learn more about what other ...

Are you struggling to fill appointments, increase sales, grow your community, or boost sign-ups via your social media efforts? It could be because you aren't telling your audience what you ...

Are you looking for clients and customers who share your values? Learn how to collaborate with businesses and community organizations on projects that achieve mutual goals, like diversity and inclusion. ...

Musemo (Mo) Handahu is a multi-faceted creative with an eye for the cool and buzz-worthy. She creates content for brands looking to grow their digital influence and those expanding to ...

We all need to engage in professional development from time to time. Being with social media peers always has a refreshing, invigorating and inspirational effect. There are many ways to ...

1. Take advantage of a unique once-a-year social media training opportunity. Every entrepreneur, beginners and sophisticated marketers alike, can benefit from better social media marketing skills. How often do you ...

Have you been thinking things like...? "It looks like this conference is a bunch of social media experts and agencies getting together to talk about things I won't understand. Why ...

In this video, I talk about my experience at Social Media Day Halifax. This event took place on Friday, June 21st, and was its second annual event, and my second ...

You have been there. You find out about a conference, research the speakers and topics, and buy your ticket. Great. You are all set. Then you go further and learn ...

I was eager to attend the very first Social Media Day here in Halifax and it did not disappoint! This was a day set aside for my own professional development. ...