Who Is This Conference For?

Entrepreneurs, business owners, and professionals working in social media roles for companies and organizations. The sessions are for anyone and everyone (yes, you!) who wants and needs to improve their social media communications and marketing.

Because social media is an essential part of communications, business development and marketing in virtually every industry now, Social Media Day Halifax offers a full day of professional development in social media marketing at different levels for:

  • beginners who need to get a smart start on their accounts
  • active users who want to turn good tactics into a strategy
  • business owners and strategists who are planning around recent changes and trends
  • sophisticated marketers looking for new ideas and inspiration

What Can You Expect?

Maybe you need to do EVERYTHING...

  • Understand how posting on social media supports your business goals
  • Figure out how to get your posts seen by more potential customers
  • Learn strong posting tactics for Facebook / Instagram / Twitter and more
  • Start brand storytelling and video marketing
  • Get advertising on Facebook, finally!
  • Build your stalled email list
  • Understand how to collaborate with your biggest supporters online
  • Embrace recent changes and trends in social media marketing
  • Get inspired to develop a new strategy!

This is a one-day conference... and you can’t learn it all in a day but you CAN...

  • Expect to discover new ways to connect your social media marketing efforts to your business goals.
  • Learn effective tactics that make sense and get better results.
  • Walk away with inspiration that fuels your communications, your marketing, and your planning.
  • Become aware of important changes and trends – things that are in your blind spot right now.
  • Talk to other professionals who are growing in the same direction as you.

Social Media Day Halifax Organizers


Linda Daley

VP, Social Media Day Halifax
Daley Progress Inc.

Linda Daley supports the local small business community with a weekly event list (HalifaxSmallBiz.ca), plus lunch & learns and other events. She's an avid small business blogger with 600+ posts, and her blog, Work Better, Not Harder, has been touted by Search Engine Journal as one of the "Best Marketing Blogs of Canada".

Anita Kirkbride

Founder and Chair, Social Media Day Halifax
Twirp Communications Inc.

Twirp Communications Inc. is Halifax's leader in social media training and consulting. Head Twirp, Anita Kirkbride trains dozens of entrepreneurs each year to manage their own social media marketing through Workplace Education workshops, individualized training plans, and her free, educational blog and ecourses.